Uber is changing the way the world moves. However, we’re not just about moving people - we’re about creating a marketplace to bring people what they need. We’re looking for a Marketing Analyst on our Miami city team to provide digital marketing insights and data expertise as we collectively drive growth and enhance user engagement. The right person for this role possesses a passion for improving techniques, processes, tracking, analytical insights, predictive modeling and technology used by marketing to achieve our aggressive supply and demand growth goals. This person will help address the complex challenges of marketing effectiveness, ROI, optimization strategies, rider behavior and campaign effectiveness.
As a member of our team with a focus on marketing analytics, you will also help define the way marketing performance is calibrated, define what questions should be asked, and lead collaboration with the global Growth Strategy team. You will offer a strong marketing-driven data perspective while working closely with design, operations and general market management. You will be on the cutting edge of analysis, leveraging our data sources to propose new ideas and drive key decisions through both offline and online efforts